Job Description

Summary

QuickNode is a cloud-based infrastructure company that powers the blockchain ecosystem.   Our mission is to be the indispensable utility that empowers companies and innovators globally to build next-generation, Web3 enabled businesses & applications using blockchain technology. QuickNode is backed by some of the world's best investors including Tiger Global, Y Combinator, SoftBank, and the Seven Seven Six Fund. The QuickNode team has over 120 people maintaining high performance global data infrastructure for amazing customers serving billions of requests daily.   We are a global remote first company HQ'd in Miami, Florida.   The Role

QuickNode is looking for a Director of Marketing Operations to help optimize the marketing organizations impact and efficiency. As the Director of Marketing Operations, you will be responsible for optimizing the efficiency and effectiveness of the marketing organization. This is  a critical, high-visibility role tasked with leading cross-functional teams to execute against our strategic plans to deliver outstanding marketing execution and continually improve our processes, go-to-market infrastructure, and measurement. Reporting to the Head of Growth Marketing, you will be a critical member of the Marketing Leadership team, and will be leading a team comprised of technology and system management, website operations, and marketing analytics. This role will be further refined and expanded upon as the growth of the company and team continues to scale.

What You'll Do
  • Architect QuickNodes marketing technology stack. QuickNode runs dozens of martech applications, from complex marketing automation platforms like HubSpot to simple point solutions like Crunchbase. Own and manage the selection, implementation, integration, administration, and budgeting of these systems
  • Own reporting and analytics throughout the sales funnels, across demand generation, digital marketing and ABM. This includes the development and maintenance of global performance dashboards, marketing metrics, campaign performance reports, etc.
  • Monitor service level agreements (SLAs) and conversion rates across Marketing and Revenue funnels, and identify areas that need attention or opportunities for growth
  • Advise and partner with cross-functional stakeholders to ensure proper alignment, create data-driven strategies, and roll-out marketing best practices and engagement tactics
  • In collaboration with the Development Experience team, your team will be responsible for powering the infrastructure of the corporate website, including ownership of the CMS, CDP, and personalization tools
  • Create a Center of Excellence (COE), through strong written and video-based documentation, to enhance onboarding, training, and execution of the marketing team
  • Assess, develop, and implement data governance policies and manage marketing data to ensure accuracy and completeness. Proactively address potential issues with deliverability, automation, or data quality
  • Optimize lead scoring, lead flow, and distribution methodology to ensure quality leads are passed to our Sales teams for qualification and increase efficiencies and conversion rates
  • Manage and lead the marketing operations team by establishing priorities, allocating resources, and serving as the subject matter expert on marketing operations and marketing automation guidelines
What You'll Bring
  • 7+ years experience in B2B business functions, preferably GTM-facing, with 3+ years directly leading a Marketing Operations team
  • Expert-level experience and fluency in the terminology of CRMs (Salesforce), MAPs (HubSpot), CMSs, CDPs, and more. This will be a hands-on role
  • Strong analytical with proven experience interpreting sophisticated data sets and translating insights into actionable reports
  • Proven track record of strong communication and documentation skills to streamline operations with quantifiable results
  • Deep understanding of lead management and customer lifecycle models
  • Strong project management with demonstrated experience running multiple programs, priorities and deadlines, while developing and implementing process improvements and documentation
  • Creative problem solver with excitement to work on new and challenging projects
  • We at Quicknode are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law.

    Skills
    • Marketing
    © 2024 cryptojobs.com. All right reserved.