Summary

What You’ll Own & Crush

1. Growth Hacking for Web3 – Develop and execute growth experiments that use blockchain tech, gamification, and viral mechanics to bring in users and keep them engaged.
2. Data-Driven Marketing – Own performance metrics (active users, conversion rates, retention) and use on- and off-chain analytics to optimize strategies.
3. Digital Marketing Execution – Manage and scale campaigns across SEO, paid ads, social, email, content, and Web3-native platforms (Google, Meta, X, Braze, Hypelab, Addressable, etc.).
4. Community-Led Growth – Partner with community teams to fuel word-of-mouth marketing, amplify user-generated content, and drive brand advocacy.
5. Content That Converts – Work with content creators to craft high-impact social posts, blogs, newsletters, and videos that fuel user acquisition and retention.
6. Launch & Activate Online Events – Plan and execute campaigns that get people excited and engaged, from product drops to interactive experiences.
7. Stay Ahead of the Curve – Keep an eye on market trends, competitors, and customer behavior to constantly refine and improve our approach.
8. Collaborate Across Teams – Work alongside product, community, and creative to align growth efforts with company goals.

You’ll Fit Right In If You…

1. Live & breathe growth marketing – You know how to scale fast using data, automation, and creative marketing strategies.
2. Love running experiments – A/B tests, growth loops, referral hacks—you’re always testing, learning, and optimizing.
3. Are metrics-obsessed – You track CAC, LTV, retention, churn, and conversion rates like a pro.
4. Have a strong digital marketing foundation – You understand SEO, paid ads, email marketing, social, and analytics tools.
5. Get Web3 & blockchain – You’ve bought NFTs, tokens, or crypto and understand the ecosystem.
6. Thrive in fast-paced environments – You love early-stage startups, rapid iterations, and wearing multiple hats.
7. Have a growth mindset – You’re scrappy, resourceful, and always looking for new ways to drive results.

Skills

• Analytical Thinking
• Cryptocurrency
• Email Marketing
• Growth Marketing
• Marketing
• Team Collaboration