Job Description
Summary
Responsibilities:
- Responsible for the formulation and execution of the platform's PR, content and branding strategies in Japan. Enhance brand exposure and visibility, convey brand value, establish and maintain a positive brand image in the region to achieve traffic growth and user acquisition
- Build and maintain relationships with local crypto and finance media, build strong media channels to promote Bitget's brand in the region
- Establish a crisis management mechanism, grasp the direction of public opinion, and form a positive brand reputation
- Keep abreast of the industry trends and competitors, and suggest countermeasures in due course.
Requirements:
- More than 2 years of relevant successful experience. Deep knowledge of media relations and PR in the crypto industry is preferred
- Familiar with various marketing channels and methods, including but not limited to PR, GR, new media, integrated marketing, etc.
- Sensitive to industry movements and trends
- Good coordination and management skills, strong in execution
- Japanese speaker, fluency in either English or Mandarin is mandatory.
Skills
- Marketing
- PR and Media Relations
- Team Management